Standards in information design, user interface

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Information Design—Week 4, Assignment 1

Should Information Designers and Graphic Designers follow the design standards created by major companies such as Microsoft? Does this familiar metaphor enable more intuitive navigation in the virtual environment of software and interactive media? What are the User’s benefits? And what are the negative implications here for the industry at large?

Ultimately, the rule of thumb should be to follow what the major companies have done right and do better what they’ve done wrong. The hard part of that equation is figuring out where each element falls; is it good or bad?

While there are certain de facto standards that should be followed—cut, copy, and paste, for instance, and their existence in the Edit menu—whose ubiquity makes going against them asinine, other aspects of user interface design that are less common should be challenged. If a feature or concept is new to a market, challenging its methodology will ultimately only help in creating the best possible interface. Competition is good. Until a standard is widely accepted, choose the parts that are good and improve the parts that aren’t. Approach the challenge differently.

It is understandable to keep many items in similar places as in competitor’s products. From a business standpoint, it increases potential adoption by new users if they are able to readily and intuitively use and access information with minimal learning barriers. However, business strategy should not be the sole deciding factor when choosing whether to deviate from an accepted standard.

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